To be pro-active in stopping poverty before it begins, and improve quality of life where it already exists.

To target our support to the most vulnerable while ensuring maximum impact.

To support charities and projects in need of seed or development funding by providing a vital hand up when it is needed most.

To enable individual donors or companies to establish personal connections with high quality projects in the UK and internationally that have been vetted and approved by our board of Trustees, including through regular progress and achievement reports.